Wednesday, February 23, 2011

Rhubarb... of my grandmother, her pies, and this ancient vegetable(or in New York State, fruit).

by Dr. Jeffrey Lant
Some of my grandmother's possessions arrived here the other day. They have been in storage a long, long time and, at last, my brother and sister decided (no surprise this) that I, as an historian, should store these things until they (or my sister's 2 children) should be ready to take on the task of dealing with items that are valuable but which no one really wants... the trouble with "heirlooms".
Anyway, one box of the many boxes received here contained my grandmother's best china. It's Lusterware, made in Japan, highly decorative, but very thin and fragile. Irritatingly, two cups were broken, thanks to UPS; that is, however, another story...
What is the story (as you'll see) is that grammie's desert plates all arrived intact... carrying with them a host of memories which seized me the minute my helper Mr. Joseph opened the box.
This china, you see, was only used on the Most Important Occasions. And children were not allowed to use it, or even touch it, for Any Reason. I wasn't allowed to eat off it until I was in college, and even then the idea seemed unduly fast, even heretical. Where china was concerned, no rushing was the way it was; other things, too.
I don't remember how many times I was allowed to eat off one of these honored desert plates; not often. But one of those rare occasions was when grammie, Victoria Burgess Lauing, served one of her entirely memorable, joy to behold, more joy to devour, pies you never forget. And if (as was common)  the conversation was all the usual family-get-together type (dull as dishwater) until someone (could have been me) "mistakenly" mentioned one of the (numerous) forbidden subjects which even when whispered was sure to lead to the desired altercation, hot words, family entertainment...
but I digress.
With grammie (we never thought of her as "Vic" though that was what her friends called her... we were shocked by this... but never said so)... with grammie I want to make perfectly clear,  it was always about the pie, the whole pie, and nothing but the pie... and when the Lusterware was added, it was,quite simply, the stuff of family lore.
Grammie was a renowned cook, so renowned that all her children (including my mother) could hardly boil water; I like to think they were in awe of her abilities and never ventured to outdo her. That was inconceivable.  Or perhaps, like the children of so many celebrated people the talent couldn't be passed on.
In any event I feel bound to tell you that every single pie grammie ever produced was delicious; it was a matter of pride, as I daresay it was with every other Illinois housewife of the period. But the plain, irrefutable truth is that grammie never baked a mediocre, second-rate pie with any deformity whatsoever. We'd all rather have a hand cut off than say otherwise. So her cherry pies, her blueberry pies, her show-stopping pumpkin pies, her peach pies... but you get the idea... were, each and every crumb of them, astonishing.
But the pie that took the cake was her rhubarb pie... and as her "helper" from an early age with this important project,  I feel it only fitting and proper to tell you about my pivotal role... and about the rhubarb, too, which always rose to the occasion whenever my magic grannie summoned its potential and turned its bitterness into poetry.
A minute's walk from her kitchen, always spruce and never out of control, was the kitchen garden, mostly vegetables, some fruits, always flowers, too, for grammie had an eye for color and arrangement; here, too, I was her "little helper" because I liked vegetables and adored flowers. Those were sufficient passport into the significant zones of her influence. My grandfather was per force allowed in; he loved using his tractor in the largish garden; it was his special task. I was a card-carrying adult before I realized that the apple-pie ordered garden was not only testament to his very Teutonic traits... but also to the fact that he loved her so and took this entirely personal, and useful, too, way to show it. Young people, as we know when we aren't one, see much but the meaning often follows years behind.
As the designated "helper" (interestingly enough and to their complete irritation not another of her numerous grand children received this high accolade); it was mine and mine alone. These things can happen when you are the first born son and grandson, you know what I mean if you are one and probably take umbrage if you're not.
As helper, I say,  I was given the task of selecting  just the right rhubarb stalks, for you may very well imagine grammie was precise and unyielding about ingredients. They must be just so.
I may imagine, for I can no longer recall, how she took me by the hand (for she believed in education and knew when to do her part) and showed me the rhubarb patch.  She would have shown me, daughter of England that she was, sharing the great queen's name, too, how a garden is fashioned and what must be done; in this case regarding the all-important rhubarb stalks. If they were poorly chosen, they might get into and threaten perfection. (She never told me, but I know now, that would never have happened; she had a keen eye for such things and she never overlooked the crucial fundamentals. Substandard stalks, or anything else inferior and not quite good enough for her cuisine and her family, they would have been promptly removed and sent to the compost heap.
In due course, I learned the key facts about rhubarb. First, the leaves are toxic and could quickly and forever end your pie-eating career. She made it plain that testing her on this matter would result in any number of demerits.
She made it clear just which stalks were desirable; which  ones might be down the road apiece (but not yet); which ones were too old and past consideration, which ones needed to be picked, and picked at once. It was rhubarb 101 and in my mind's eye, I still see us as we were these 60 years and the high importance of the task in time I did alone, without supervision, knowledgeable myself and reliable. She had selected, as she knew,  just the right "helper".
Once the stalks were brought inside (with the poisonous leaves removed), she perused my work and made appropriate comments, with a courtesy that was all her own. Then she said I could run along, and it was seldom, if ever, that I left without a tip, for she knew, too, having had such days herself, that no child should ever feel impoverished or neglected when so very little could make such a difference.
I doubt that she kept up with the latest news about rhubarb and its uses; she had a system that met the needs and garnered unceasing, universal approbation. Who could improve on perfection?
But perhaps in 1947, the year that brought her in February, her first grand child, and a son to boot, she saw this bit of news about the plant she knew so very well, its secrets, uses, deficiencies, and the way to wend them all to her will... Perhaps in 1947, she noticed that a court in New York State made a significant ruling about rhubarb. The court noted that rhubarb is not a fruit but a vegetable. However, it also noted that Americans in common usage regarded rhubarb as a fruit. And so the court ruled that rhubarb for purposes of regulation and duties must be regarded as a fruit. A side effect was an immediate reduction in taxes paid.
Her comment might well have been of the down-home common sense variety, thinking the court had done the right thing, recognizing the reality and using their noggins. Then, with the certainty that she was sharing a masterpiece, she would have offered you some pie; rhubarb if you were lucky.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Tuesday, February 22, 2011

New Orleans' Sidney Bechet house demolished; Baltimore's Edgar Allan Poe House and Museum slated to be closed. Such is our heritage destroyed... one uncomprehending authority after another.

by Dr. Jeffrey Lant
This is a story about stupidity, shortsightedness, carelessness, neglect and the ongoing destruction of our culture, one brick at a time.
Today's examples are taken from the cities of New Orleans, Louisiana and Baltimore, Maryland... but the sad thing is, without breaking a sweat, one could easily see them replicated in all America's great cities...and throughout the countryside, too.
Ask officials in these locations if they value historic preservation and without dropping a stitch they'll tell you how important it is and how much, how very much, they appreciate, nay venerate the special history of their special place.
Then having mouthed such hollow shibboleths... they go back to their true vocation... saving a penny here and there by ravishing the patrimony which should have been their fierce honor to protect, save, preserve, maintain, and to pass on to the next generation in better shape than they found it.
Sidney Bechet
Sidney Bechet (pronounced BAH-shay, 1897-1959) was the very quintessence of the signature sound New Orleans has made its own. Saxiphonist, clarinetist, composer, Bechet delivered the champagne of jazz.
His was a distinctive beat with wide vibrato, insistent, proud, irresistible... every note the note of a master. He delivered it with grace, style, just a touch of arrogance but always, always with surety and confidence. The people in the Quarter knew a good thing when they heard it and they demanded Bechet... who preceded cornetist and trumpeter (and friend) Louis Armstrong into the recording studio by several months. In such a way, carried on a wave of music, Bechet sent the essence of la Novelle Orleans worldwide.
It was sultry, languid, it was the sound of love's longing, and the wrong man (or woman) loved deeply, disastrously, without hope or escape. And if Bechet and his lively rhythm decided you would get up and dance... you did, and riotously so, for he was the man, laissez les bon temps roulez.
It was Bechet... who was discovered at age 6, when he lived with his wealthy Creole family in the 7th Ward.
Now that house and what was left of its contents are a heap of dust and rubble, gone forever, another testament, if one were needed, to the folly of empowering vandals to preserve that which they cannot understand and will not protect.
The folks in slow-moving New Orleans are mad-keen now to rebuild after Hurricane Katrina. And as they engage in this herculean task, they have made herculean errors, including the complete demolition of Bechet's home. The city sanctioned marauders pulled up to the home of this jazz great and, without a word, set about their destructive task. "They pulled up and went about tearing it down. The roof had fallen down, but it could have been fixed," reported neighbor and appalled onlooker Charles Spencer.
And so New Orleans, giving lip service to the value of its history and its irreplaceable artifacts, has with this attack impoverished itself, a situation calling for a saxophone's lament Bechet knew so well how to deliver and move us. Where can his shade call home now...?
Edgar Allan Poe
If the family home of Sidney Bechet is now gone forever, the family residence of Edgar Allan Poe (1809-1849), the master of cerebral terror and the macabre, is still extant, just.
Located in the worst of Baltimore's many distressed neighborhoods, this small row house on North Amity Street once housed the family Poe, dysfunctional, inbred, dipsomaniacal, incestuous. Here, on top of each other, lived Poe's aunt Maria (Poe) Clemm, youngest sister of Poe's father David and, too, Maria's ailing mother Elizabeth Cairnes; Maria's son Henry, her daughter Virginia (soon to be Poe's 13-year-old child wife), and for a short time, but only for a short time, his older brother William Henry... about to die, pickled with alcohol.
Poe had just been dismissed from West Point (1831) and needed the ministrations of his family which, in time approved fashion, fought fiercely for its tenuous gentility. Here an unprecedented, unexampled American master was about to be born.
Just where Poe wrote in this warren can only be imagined... but write he did; those with the need to write will always find a way. And, so, here on North Amity Street, where he resided from 1832-1835, Poe's genius began to find its way, lurid, unsettling, threatening, terrible. Perhaps the best work he wrote there is the "MS Found In a Bottle" (1833)
In it is the genius of Poe struggling against the tendency of young writers to overwrite, too many words, the prose carried by too lush adjectives, not nouns and verbs. I'll quote from the beginning, so you can see for yourself:
"Of my country and of my family I have little to say. Ill usage and length of years have driven me from the one, and estranged me from the other. Hereditary wealth afforded me an education of no common order, and a contemplative turn of mind enabled me to methodize the stores which early study very diligently garnered up." Such effusions are good to see; the better to learn how genius shapes itself.
Now the City of Baltimore, priding itself that this American original lived amongst them, wishes to save itself the bother of preserving the reality, comfortable in its lip service alone to the great man.
Though it costs the municipality a paltry $80,000 or so each year, most for the modest salary of its one-person staff, curator Jeff Jerome, this same municipality has announced its munificence stops forever by mid-2012. Then the axe will fall, on the curator Jerome, who has kept the faith alone... and on Poe, too.
This result, though likely, is not inevitable. The city fathers, though unlikely, could with stroke of pen write another conclusion, at least a stay of execution. The great genius of Poe is worth this, and more. What's more, he's already written le mot juste: "By what miracle I escaped destruction, it is impossible to say." That is his manuscript found in a bottle, and we need to heed it.
And if they do nothing, these pettifogging clerks and picayune economizers, then what? Then shall this place, too, be gone forever, to live again never more.
Edgar Allan Poe House and Museum 203 North Amity Street, Baltimore, MD 21233-2501 (410) 396-7932.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is a noted historian and also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Monday, February 21, 2011

And I am telling you... knock 'em dead diva Jennifer Hudson needs better material than 'Where you at?', and she needs it now!

by Dr. Jeffrey Lant
This is the story of a woman of rare talent, a woman with the ability to engross us, envelope us, touch our lives with searing emotion,  pain, anguish and the cross currents of love. This is the story of a woman who rose to the very pinnacle of her profession on this ability...  whose music forced itself into our hearts... 
It is the story, too, of the woman who has been badly advised in her subsequent career moves... who has gone from giving listeners goose bumps, chills, and involuntary tears ... to giving them next to nothing.
Once she delivered transcendence. Now, chic and svelte with just the right lip gloss, she delivers next to nothing at all, just smooth predictabilities.
This is the story of  blow 'em out diva Jennifer Hudson... of her highs and lows, of the truth and sincerity she has given us... and what she needs from us right now so she can deliver it again.
Author's note: To get the most  from this article, you need to listen to two Jennifer Hudson tunes. The first is the one that made her, "And I am telling you I'm not going" and the second, her latest, "Where you at?" You can easily find both in any search engine. Listen to them now... then return to continue...
How Jennifer Hudson got started
Born September 12, 1981 in Chicago, Hudson was raised as a Baptist and graduated from Dunbar Vocational High School in 1999. She didn't need a vocational school to tell her what she wanted to do. She wanted to sing, to perform, to rouse an audience, to get them out of their seats, cheering. She had as her particular icons Whitney Houston, Aretha Franklin, Patti LaBelle, all capable of shredding our reserve and allowing the diva in, to do with us what she would, chaos, turbulence, mayhem... and most of all, love... so that we would always remember her and the never-to-be-forgotten moments we spent together.
(Not quite) the American Idol
Hudson, who had been singing on Disney Cruise Lines for several months, auditioned for the third season of "American Idol." She said, en passant, during her audition that she'd been doing so. Contestant judge Randy Jackson, the most grounded of the reviewers, said "We're expecting more than a cruise ship performance from you." They got it... but it wasn't quite enough to win the title for her. Two other would be divas, Fantasia Barrino and LaToya London, powerful vocalists both, helped push Hudson to an entirely forgettable seventh place. But this was a woman determined to succeed... and so she, along with hundreds of professional singers and performers showed up in November, 2005  to audition for the film adaptation of the musical "Dreamgirls." Raven-Symond and Fantasia Barrino, her more successful competitor on "American Idol", wanted the plum role of Effie White, too, in this most lavish all-black film ever (budget $80 million.)
Hudson got the role... and she ran with it into musical history.
The song that did it is titled "And I am telling you I'm not going." It is the kind of song each of us wants to have sung to us at least once in our lives, to validate that we are alive and profoundly loved.
When you listen to this pulsating number, in an instant you are, in your mind, beyond Effie and her unceasingly turbulent life. You are thinking of yourself... of your life.... of people you have loved...and the ones who have loved you, perhaps unwisely. You are drowning in this music...and the singer, Hudson, won't let you go.
There's no way I can ever go. No, no, there's no way. No, no, no, no way I'm living without you. I'm not living without you. I don't want to be free. I'm staying. I'm staying. And you, and you You're gonna love me, oh ooh mm mmm You're gonna love me.
It was beyond bravura... it was a kick to the solar plexus!. It was pain! Life! Love!
It was glorious!
And you felt all of it... every single note and syllable...
... and so did the critics, pundits, and prognosticators of the world. All too often carping, captious, this time they rained unceasing praise... and every honor the lady could ever imagine, much less possess... including the 2006 Academy Award for Best Supporting Actress and 28 additional awards; the Golden Globe Award as Best Actress in a Supporting Role, the same from the Broadcast Critics... and the same again from the Screen Actors Guild. Touching our lives had taken her from an undistinguished seventh place finish on "American Idol" into history. Dazed, in awe, astonished she accepted it all with graciousness and sincere appreciation. She was a woman one delighted to honor.
Then tragedy struck, life mirroring art.
On October 24, 2008 Hudson's 57-year-old mother, Darnell Donnerson and the singer's 29-year-old brother Jason were found shot to death inside their Chicago home. Missing was Hudson's 7-year-old nephew, Julian King; soon his body was found. It was all the work of William Balfour, 27, estranged husband of Hudson's sister Julia.
Now Hudson's life had more turbulence and mayhem than Effie's. She took time to pause, reflect, regroup. The world, shocked, mourned with her... standing by to see What Happened Next. And that was less, much less that we knew so well the lady could deliver.
The problem with great Talent of the kind exhibited by Hudson in her astonishing moment is that it makes what follows seem uninspired, second rate, mediocre. In short, after a great event, that moment of high significance one needs more help than ever; it is easy, you see, to get off track. It's easy merely to go through the motions... rather than do what's necessary to outdo your greatest moment; this always means hard work, dedication, boldness, risk without the certainty of success. Talent demands this...  being glibly second rate never does.
Sadly, Hudson's career showed every evidence that she had lost her way and was listening to the wrong people. They told her to lose weight (she did), go glam (she did), cultivate a sexy black chanteuse image (she did)... but it all looked contrived, crafting an image by the numbers... instead of using her God-given voice to maximum effect, touching all our lives.
Her latest tune, "Where you at?" (released January, 2011) shows the dangers of her path. It takes her patented "wronged woman" theme... and, with insipid music and verse, dilutes it until it might as well be a cocktail lounge tune about a missed date. Hudson's talent is not shown... only the fact that she is listening to the wrong handlers... and needs to get rid of them... fast.
Jennifer: yours has been a life of determination, of some success, then astonishing success and worldwide acclaim, followed by great tragedy, then peace with boyfriend David Otunga, with his unlikely careers as Harvard Law School grad and pro wrestler. Pour all this into your next records. Give us everything you've got... and that is so very much, indeed.
Shuck off the handlers and did deep into yourself, bringing it all up, using it all, giving it your own signature sound and energy. You can do this, Jennifer. Do it now, for our sake, for your own... and we're gonna love you!!! Listen now, you be the judge..   http://www.youtube.com/watch?v=JFr_sdNOOtc
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books.
 Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Sunday, February 20, 2011

Thoughts on the plucky crocus... determined, colorful, the harbinger of spring. We need to know you better.

by Dr. Jeffrey Lant
For over 60 years my dreary mid February days have been graced by a small visitor about whom I, too slothful and sadly oblivious, have known too little.
Abashed, this year I decided, belatedly, to greet my little guest in proper style, not with just a nod and cursory thanks... but knowledgeable, the better to render suitable homage and ample gratitude. In short, no longer to glance at and pass by but to know my annual visitor as some dear friend, valued and appreciated.
This year, therefore, in its too brief time, I intend to know the crocus better, and to salute its graceful presence which has, despite my neglect, always shed its color and bold courage on me, and millions more.
Some facts about the Crocus longiflorus
The crocus (plural crocuses or croci)  is a genus of perennial flowering plants. It is native to a large area including coastal and subalpine central and southern Europe including, interestingly enough, the islands of the Aegean; also North Africa and the Middle East, across Central Asia to Western China. In short, it has moved, by inches, a vast area to colonize, its sway far more than Rome's and Alexander's, Tamerlane's and Genghis Khan's.... combined. And all with our hardly noticing.
The genus Crocus is placed botanically in the iris family (Iridaceae). It grows from corms, which constitute its handy food supply, providing what it needs to get through the winter and the energy it requires to push through snow and ice, and so be present, timely, to astonish us and cause the thought, "Spring is just around the corner!" Then smile.
There are dozens of crocus species; my sources widely differing in just how many. One said 80, another 300. It seems my experts need to know the crocus better, too. Perhaps only the croci know.... In any case, some 30 varieties are cultivated, all distinguished (whether of the fall or spring blooming type) by three stamens.  Three things secure our attention to the croci: when they arrive... and how they look... and the flavorful uses to which (particularly the autumn blooming variety) can be put.
Crocus plants, determined to be seen, either arrive (in the spring) before any other flowering plants...... or (in the autumn) after all the other flowering plants. This forces us to see them as they are, without distractions or competitors. When the croci are here, it is just them... and us. It's the way they like it.
Its colors
The first thing we notice about the crocus is its shoots, rising up, inexorably, through mud and snow and ice, determined to show these symbols of the past that the better, warmer  future is on its way. To no other flower do we pay such close attention as it pushes up towards the sun, but this one speaks to us of the springtime soon to come... or (in the autumn variety) urges us to fast prepare for the certainty of winter, close at hand.
Either way, spring or fall, the crocus dazzles us with its enormous array of colors... of which lilac, mauve, yellow and white predominate. Don't just glance and rush distracted on your way, as most people do, seeing so little. You need to bend down and look carefully.... for the crocus delights in holding back some aspect of its hues,  until you stop, stoop, and take a minute, patient, to scrutinize... and truly see.
The useful crocus, flavorful, medicinal.
You can, if hungry, eat crocus bulbs. You can boil them, bake or cook.  But it is the crocus (saffron) that is the most utilitarian. Its snout with stamens is valuable in medicine, seasoning... and even dye. This crocus variety is the most cultivated (with Spain the leader) as a savoury spice. It can easily cost $1 for one gram. This means, too, that saffron is worth counterfeiting... and people do, substituting the far cheaper tumeric (a good spice but no challenge)  for saffron, the most expensive spice on earth.
Saffron has a bitter-spicy taste and a pungent smell. In the Middle East particularly it is used for meat, fish, seafood and rice. It must be used alone (for it does not mix well) and should only be used in very small quantities. If you over use... you can easily spoil your dish, for in larger quantities, saffron delivers an unpleasant, bitter taste... and a very irritated eater.
By the way, should you wish to try this spice... do not use just any crocus to do so. Proper saffron, the king of spices, can easily be mixed with meadow saffron, which is very poisonous. I wonder how many bargain hunting saffron fanciers discovered this... too late?
All this is worth knowing, but this spice derives from the fall flowering crocus... and this story must focus on the spring variety... for it is that I pass every late winter day, until now in ignorance. It is also this variety which has caused poets, mostly pedestrian, to put pen to paper... and create a paean...  though their sentiments are perhaps greater than their poetical abilities.
Arguably the most famous poem ever written about the crocus is by Harriet Beecher Stowe (d. 1896). Here's what Abraham Lincoln said of her when they met in 1862: "So, you're the little woman who wrote the book that made this great war." (The book, of course, is "Uncle Tom's Cabin", published 1852).
She uses the crocus as a metaphor for resurrection in her poem "The Crocus." (Publication date unknown.)
Beneath the sunny autumn sky, With gold leaves dropping round, We sought, my little friend and I, The consecrated ground, Where, calm beneath the holy cross, O'er shadowed by sweet skies, Sleeps tranquilly that youthful form, Those blue unclouded eyes.
...
In blue and yellow from its grave Springs up the crocus fair, And God shall raise those bright blue eyes, Those sunny waves of hair. Not for a fading summer's morn, Not for a fleeting hour, But for an endless age of bliss, Shall rise our heart's dear flower.
***
Such certainties the Victorians possessed, which we do not share. We know the crocus will come again... but are less sure than they about the return of our lamented loved ones or their eternal bliss.
Still, I can be sure about the return of the crocus, year in, year out. It is good, in our world of turbulence and disturbing changes, to know that this reassuring event will recur, something we can count on and look forward to.
In a moment or two, I shall step out to quaff the frigid air for it is winter still. I have here been incased too long... and on my way I shall surely take an extended moment to consult the crocus' upward arc. Confident, It looks to the sun.... as I do, too... this hardy pioneer promising me, yet again, that spring -- and warmth -- and new life, too, all these are coming soon, mine to cherish yet again and gladly so.About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Saturday, February 19, 2011

The great age of commentary is here. Here's how to take advantage of it and make your blog distinguished and profitable.

by Dr. Jeffrey Lant

When I was growing up, America's opinions were shaped by a handful of influential people whose advice on any subject under the sun (but usually national affairs and politics) could be read, first, in newspapers... then heard on the radio and television.

These are great names, masters of pungent comments, wry humor, intelligent observations,  and refined styles all their own. Here is my (partial) Honor Roll... one could add many others, the very best of the very best:

Westbrook Pegler of the United Press (died 1969).

H.L. Mencken of the Baltimore Sun (died 1956).

Edward R. Murrow of CBS (died 1965).

Walter Winchell of New York Daily Mirror (died 1972).

Paul Harvey of ABC (died 2009).

And now another name, destined for greatness and the prosperity that generally accompanies it, can be added to the list:

YOU!

I'm here, your advisor and friend, to assist your rise to global eminence, as Internet blogger and meaningful commentator par excellence.

The Internet has made it possible to become such a commentator. You now have a power, and at your fingertips too,  previously reserved to the few; now available to anyone.

You are now able to comment on and draw forth the true meaning of  events great and small, events of cosmic significance and the  little secrets that someone (usually office holder or government official) didn't want anyone to know, thus motivating the commentator to be sure to disclose.

Now you can be a new, soon to be important voice... a voice of humanity, intelligence, stern admonitions and home truths, resoundingly delivered. In short, you can be an unceasing engine for truth, justice, and the improvement of mankind, in a style and with a spin all your own. Kool.

Here's how to begin and prosper.

Most bloggers, think small, picayune, trivial. You cannot.

Their authors, that is, chew more than they  bite off. (Sadly, I cannot take credit for this telling mot. Mrs. Henry Adams rendered this artful observation on the ponderous American author Henry James. She later killed herself, but probably not as a consequence of this remark.) Your view must be different, broad, cosmopolitan, catholic in the best (non-sectarian) sense.

If you want an important blog, write on important subjects. This formula is tried -- and true.

Always talk directly to your readers.

The great commentators of any age and culture never address the world en masse. They talk directly to you, as in a personal conversation between someone with Something Important to say... and someone anxious to learn it, all of it.

Use your blog to tell stores.

People need more than facts, assertions, and (worst of all) windy pontifications to attract them, though this is what they get from most blog writers.

People have always liked... and will always like... interesting tales. Great communicators like Jesus, Gandhi, Franklin Roosevelt, and Abraham Lincoln were expert at capturing the full attention of their audiences... and what's more, keeping it with stories with a beginning, middle, end.

Develop a format. Make it your signature.

All the great commentators, like the ones listed above, delivered their comments in a certain, defined way which the folks who followed them immediately recognized. You must do the same.

Enter into the lives of the people you are commenting on... and the ones you are delivering your comments to.

The best commentators enter into the situations and conditions, nay into the very skins and brains, of the people they are writing about. This is what gives their comments an edge and credibility.

The goal of the great commentator is most assuredly not to set up a card board effigy of the person he is writing about. That's unfair, inadequate, infra dig.

The objective, instead, is to show that you truly understand the people and events you are writing about... then make your comments about them, pungent, fair, honest, aphoristic accordingly.

This is not easy to do... but it is what great commentators do... and which makes them irresistible to readers.

Avoid pedantry, but never the chance to instruct.

The purpose of a blog is NEVER to show how smart you are. It is to inform, educate, edify and instruct your readers, all done with the lightest, but always sure, touch. In short, it about enhancing their smartness...never merely dazzling with your own.

Thus, don't  use your blog as the opportunity to demonstrate how clever and intelligent you are. Commentators are not, and always eschew the opportunity to be, ponderous. That's the role of too many professors from the Academy. Such people do not flourish, in blogs or elsewhere, because their readers flee andante.

You must capture and enthrall them, not as professors do by forcing attendance, but by entrancements, the apt selection of topics, the masterful presentation of what you have to tell... and the unique way you present it.

Master the great information sources you will come to rely upon to glean critical facts for your comments.

Read, on line now, the New York Times and  Washington Post, to name but 2 key sources. These publications, soon to be history because of the Internet, will inspire you with both facts and story ideas. Scrutinize them closely.

Use too the Associated Press reports and those of UPI and Reuter's. They are crucial for providing both story ideas and the hard details which give your commentaries backbone and grit.

Learn to master the art of searching the great search engines, where the crucial supporting information is available whenever you require it,which means whenever you want a comment taut, never flaccid, girded by fact.

Use the Wikipedia, one of the greatest information sources ever. It is a noble idea, essential to commentators, ever available. Bravissimo.

One last thing. Set your blog publishing schedule... and stick to it.

Your readers want, indeed insist upon, predictability and regular delivery of your blog. Give it to them. If your publishing date is each Thursday at 12 noon Eastern time... adhere to it, religiously. "Punctuality," as King Louis XVIII of France observed, "is the courtesy of kings."

Nowadays your readers are the sovereigns, each and every one. Succeed with them... and your results and benefits, financial and otherwise, are assured, abundantly so. These are your masters, your audience. Treat them accordingly and soar.
About The Author

Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski
    

Friday, February 18, 2011

Two top Massachusetts officials release their autobiographies. U.S. Senator Scott Brown's bares all; Governor Deval Patrick's barely a book at all.

by Dr. Jeffrey Lant
It has often been said that there is a book in each of us. I believe there is; at this moment, I've written 18, with more to come.
But the aphorism  is deceptive. To have a book inside is by no means to have a good book, inside your head or on the page. Many of those penning books prove what we always suspected... that books are too important to be left to quotidian authors and their often glaring limitations.
Books can make, books can break reputations.
One special literary genre is the subsection of political authors; either the ones who write their own books themselves, or the (now frequent) example of those with a thin offering of insights and observations; these need the felicitous (and practiced) ghost writer to spin the little they offer into The Book that will entice (if not ultimately satisfy) the public
Now two such political authors of  high office have written (or assisted in the writing of) their autobiographies.
It is my privilege to provide the exegesis.
Governor Deval Patrick, "A Reason To Believe. Lessons from an Improbable Life", Broadway Books, Division of  Random House.
U.S. Sen. Scott Brown, "Against All Odds. My Life of Hardship, Fast Breaks, and  Second Chances." Simon and Schuster.
First, His Excellency the Governor...
We live in a society so desperate for "content" that those in the business of providing it in books, videos, films, etc.  are literally forced to grab virtually anything that offers even the most slender promise -- and any chance of profit at all. In other words, we have far exceeded with our technologies and communications mega-systems, the means of disseminating content, the ability to provide even a tiny fraction of desirable content.
Hence Governor Patrick's ill-judged effort.
Here there was trouble even before a single word had been written.  You see, this then one-term little known Massachusetts politician was offered the astonishing advance of $1.35 million after a auction for the rights that pitted 9 publishers against each other, thereby proving that they, too, suffer from the dangerous syndrome of hope over experience.
Patrick, a Harvard-trained lawyer who writes like one, with diligence but no felicity, made it clear from the get-go that he intended to write a motivational, educational, instructional tome, not a kiss 'n' tell. Every warning bell at respected Simon and Schuster should have sounded. But publishers are pack animals. If one has a book by a poor black boy who made good (can one say Obama?) then every other self-respecting "major" publisher must have one too. Those who look for sense and sensibility in the publishing game are bound to be disappointed. You've got 'peat... then endless repeat.
So, in a nutshell Patrick's book is about a boy from the projects who went to the most privileged of prep schools (Milton Academy) to the even grander privilege of Harvard... only to suffer a few bruises and rebuffs along the way. Is this a book? As Gertrude Stein (who went to Radcliffe herself) might have said, "There is no there there."
The book disappoints in anecdotes like this:
In 2008 knock 'em down diva Jennifer Hudson sang the National Anthem at the Democratic National Convention. Hearing it moved Patrick to sobs. When he pulled himself together, he bumped into Newark, New Jersey mayor Cory Booker. He was also overwhelmed by Hudson's delivery... and the two of them cried again, together.
And this is the high point of Patrick's underwhelming book.
One more anecdote proves the point.
The news coverage on the release of this book unfailingly mentions the "big bombshell" found in its pages; namely the fact that the newly-elected Governor of Massachusetts almost resigned because his wife was near a nervous break down because of the unanticipated pressures attaching to her position as First Lady of the Commonwealth. Well might this disclosure be cited, but not in the way he anticipates. Massachusetts in recent years has had many "first ladies" who opt out of the (non elected) role completely. And Mrs. Deval might have done the same. Thus, more drivel this; a most telling story providing more proof that then the man was not ready for prime time.
Senator Brown's book is entirely different, a winning effort because Brown continues to reveal the truth, the whole truth and nothing but the truth, engaging us with a picaresque tale right out of "Tom Jones."  (Henry Fielding, 1749) In the best traditions of this riveting genre, there is hardly an engrossing, shocking, salacious detail that our tell-all, show-all senator neglects. He is nothing if not thorough.
Brown provides the details, and I mean all the details, about his molestations at summer camp... how he was accosted by men in public places (and what happened then)... and, shockingly, about the endless, mind numbing beatings suffered at the hands of his mother's serial, unsuitable partners. This indeed is a tale for our psychotic times, and we all love, admit it, each tawdry, jaw-dropping detail.
The senator doesn't stint. He tells about his nude centerfold experience at Cosmopolitan magazine, the beautiful women, charmed to pet and enjoy, the parties at Studio 54; (he was surrounded by drugs but like Bill Clinton never indulged, scout's honor).
How did this upward trajectory start and develop for the boy whose previous achievements were limited to ever more inventive shop listing? This lad's face (and the body he decided  to craft) was his fortune... and he ran with it, right up to and perhaps even beyond the Senate of these United States.
Brown has a tale to tell, indeed, and its substance would have emerged whoever had written it. But here, as in so many things, our Junior Senator from Massachusetts, was lucky. He bagged as his ghost Lyric Winik who "helped" former First Lady Laura Bush with her memoirs. Make no mistake, Winik is the best of the best... and he has delivered for Brown, perhaps (if he wins re-election in 2012 in his fervid Democrat state) unto the White House itself. Really, the Smithsonian should request of the senator now his famous pink hot pants for their permanent collection.
There is more, much more, but it is a charity to Senator Brown and the blissful retailers carrying this book to forego the joys of telling you. Get the book. It has undoubtedly raised the bar for political autobiographies. And a  good thing, too, else we'd be left with the high minded, low octane effusions of politicians like Deval Patrick, who should stick with his day job. As for Scott Brown, he will always have options, and our attention. 
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski   <a href="http://cashgrowthunlimited.com/

Wednesday, February 16, 2011

'Will you still need me, will you still feed me...?' Dr. Lant turns 64,and at last knows the answer to the Beatles' plaintive question.

by Dr. Jeffrey Lant
Today I turn 64,  having entered this life February 16, 1947. That makes me a certified Baby Boomer,  a member in good standing of a petted generation that has touched, for good and ill, virtually everything on this  planet, incising its deep mark far and wide.
We started life as heirs to creation; now we are the hair thinning, pounds packing, "I can beat the age rap and live forever"  folks for whom the motto "been there, done that" pretty much summarizes things.
We have known everything (until we discovered that we didn't); loved many (until we discovered, later than our parents, the virtue of loving one); traveled everywhere, only to discover the beauties of the place and people we left behind... and now crave.
We have known many identities, many loyalties, many styles, more sounds, and often tragic insights into the human condition, sufficient to beat every band but one....  Sgt. Pepper's Lonely Hearts Club Band. (Released June 1, 1967).
I remember the day this album hit the streets. I was in Santa Barbara, California and my friends, each selected with a connoisseur's eye, had waited in an overnight line so that could be amongst the first million or so who purchased this latest effusion from the group to which we gave (mostly) unqualified allegiance.
As the happy possessors of this album made their excited way back to their ocean-side apartments, always more resort than dormitory, from now this window, now that emerged the sounds of the new rhythms we were hearing for the first time, assessing each tune with care, deliberation, and a practised ear.
At that moment I first heard the questions that compose "When I'm Sixty Four."
When I get older losing my hair Many years from now. Will you still be sending me a Valentine Birthday greetings bottle of wine... Will you still need me, will you still feed me....
The tune, as you must know if you are a member of my generation, is about a young man posing the question every young person in the grip of an early, unrelenting passion insists on knowing about his incomparable Significant Other: is what we have True, The Real Thing, Forever?
To find out, the young man queries his beloved, sketching out in the process a life lived in the backwater,  with only the simplest challenges, joys, and triumphs:
I could be handy, mending a fuse When your lights have gone. You can knit a sweater by the fireside Sunday morning go for a ride.
The young man, still very much a boy for all his raging hormones, figures that if he offers so little to his equally youthful beloved and she accepts... why, then, she really does love him. So he sings of a vision of little joys, picayune pleasures, minor challenges... all redeemed, however, by... you., the  inamorata of this catchy little number.
Sir Paul McCartney wrote this song at age 16, before there were Beatles, millions of screaming fans, and royal honors. He, like me, had to imagine that condition of life... and for him, like me, it was "many years from now."
Now "many years from now" has arrived... and the condition I could hardly imagine is the reality of my life.  Having lived, I shall now exercise the privilege of age, sharing insights with you.
* Never forget the people who love you. They are the most important people of all.
Denizens of my generation were what my very stay-at-home grannie called "gad-abouts", going everywhere but to the people who counted. Recognize the importance of such people as early as you can; then hold them fast to you. They matter.
* Make each day a learning day.
Learning, as I may not have gleaned in the days I was ordered into the classroom, is the consummate privilege; an exercise subsidized by the community to turn you into a better person.
Now I am voracious in pursuit of my education, in love with knowledge and the thoughts and ideas of others who excite, inspire, and move me more the older I get.
* Make money early... then focus on more important things.
Money is important, desirable, useful. Thus, when young and in possession of your utmost energy, lunge for it with all your might. Then, having achieved life securing success, turn your energies to other, more significant things. For while money is necessary, it never defines the truly well lived life.
* Never allow yourself to be the sum total of your disabilities, defeats, disillusions and nothing more.
Life is punctuated by injuries, crises, losses, mayhem. But life, being life, is always more than these. Remind carping people around you; remind yourself to stop and perceive the amenities and benefits all around you, if you but take the trouble to perceive them.
I take that trouble, and grateful, too.
* Remember, no person is "self made". We all owe whatever success we have had to the assistance of others -- many others. Recognize them.
The words "self made" are regularly trotted out like a Good Housekeeping Seal of Approval, thereby suggesting that the individual rose alone, majestic. But the truth is, no one rises alone. We rise because of the sustained help and assistance of others, many others.
Take time to remember these "others", to thank and to venerate them, for they are the people who helped shape you.
* Take time to remember and savor the wonder of -- you.
It is easy to forget, and crucial to remember, that there has never been anyone like you before... and upon your passing, there will never be another to come.
Thus from time to time, upon such an occasion as this, pause and contemplate yourself, with wonder, bliss, awe. For you have helped shape not only yourself but a world of others. And you deserve all credit arising therefrom.
Today I shall allow myself the luxury of exulting in the marvelous creature I, along with so many others, have crafted. No false modesty, nothing abashed... just pure, unadulterated joy. For that is what turning 64 entitles you to and completely justifies, and I intend to make the most of it!

About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice!  Republished with author's permission by Ray Wisniewski

Tuesday, February 15, 2011

The son also rises........not. The last, most fervid supporter of the ancient regime, Gamal Mubarak, the man who would be king.

by Dr. Jeffrey Lant
It was all arranged by the new and emerging powers that be in Cairo.
These people, many once ostentatious pillars of the regime, felt they had given the old man, octogenarian Hosni, more than enough time, to secret his billions and save his face. Unanimously they agreed, civil and military, it was time to move on before things got really out of control.
They all gathered before their television sets Thursday, February 10, 2011 ready to savor the victory at hand,  certain they were about to hear the historic pronouncement they all wanted, something along these lines:
"I, Hosni Mubarak,  having done my best for my beloved country these 30 years, now acquiesce to the people's desire for change. I now give them that change... and I ask for my country's blessing on me and forgiveness for any mistakes I may have made. Long live Egypt! Long live the Egyptians!"
It would, indeed, have been a classy end and made certain that what many were calling the "gentle revolution", ended gentle indeed.
But it was not to be.
One man was determined that any such words, at any time, at any place should never be uttered. And that man, Gamal Mubarak, constantly at hand in these waning days, had the dictator's ear. This was Gamal, omnipresent Gamal, the man who would be king. He was the Heir Presumptive, for whom Egypt was patrimony, not nation;  the family business, not a sovereign people.
And he was determined that his father with all the trappings should remain in power until he, Gamal, was anointed;  for to lose Egypt and the succession now was to lose them forever.
Credentials? Gamal Mubarak took the trouble to be born.
Autocracies, dictatorships, monarchies all suffer from one gigantic problem that democracies do not. In a democracy the people are trained to select and have the constitutional duty to elect each new president at given intervals. It is their right, often won at bayonet's point, and they protect it zealously.In such constitutional regimes, leaders emerge from the grass roots up, the chosen of the people.
Not so in autocracies. There leaders are foisted upon the people from the top down, by autocrats (all too often sustained by the military) who regard the selection of their successors as their God given right. In fact it often means nothing more than forcing upon an already long- suffering people the least dim member of the autocrat's addled brood.
And so it was in Egypt.
Hosni Mubarak, a man born into the lowest level of the scrimping  lower middle class, quickly developed a taste for the finest things in life. They were, he reckoned, the just rewards of his very demanding position. The arc of his rule went something like this:
* first get into power * then remove all opponents * control police and military by lucrative deals * create a system of mass espionage * use terror and state sponsored brutality to maintain your rule...
.... and, having worked so long, so hard, hand pick your successor and give him everything a la MacBeth.
Glamis thou art, and Cawdor; and shalt be king What thou art promised.
And so Hosni Mubarak,  the man who had everything but the successor to give it to, set about the immemorial task of autocrats of every epoch: to turn inadequate family members into autocrats, too.
This is a very demanding, almost impossible task, indeed, because the circumstances that forged the autocrat and turned him into a nation-running entity are not present in the heirs... who famously lack the wiles, the grit, the determination and the drive to subdue a people and control them.
And so it was in Mubarak's Egypt, a textbook case of the seasoned dictator who had been given nothing and had mastered the art of taking everything... attempting to give it all to someone who had never had to take anything because he was given everything.
It was so with the lion's whelp, Gamal.
Gamal became the Heir of Egypt by default; his elder brother, Alaa, declined the honor which then fell upon the second son. But Gamal, an educated man, a man who was trained to understand the making and movement of money, was an improbable candidate to continue the autocracy and protect the Mubarak legacy and money siphoning enterprises.
Gamal lacked everything that had enabled his father to control a great nation and to reach grasping fingers into so much, so lucratively.
He wanted Egypt all right... but he overlooked the inconvenient truth that to control that seething land meant having skills investment bankers like himself never have and can only imagine. He was fastidious, sophisticated, cosmopolitan, lacking both the guts and gumption of his old man. In short, he was not a chip off the old block.
He was also deeply unpopular with the people of Egypt; no surprise this. After all, who likes the spoiled, pampered rich kid who has been given everything and worked for nothing? We aim to trip him up every chance we get... and a nation was waiting for that chance.
But if Gamal could not control Egypt in the way of his father, he could control... papa Hosni. And he strained every muscle to do just that.
In Mubarak's last days an ancient drama played itself out, the drama whereby heirs without support or the talent for securing it, do everything to control the autocrat who controls everything else before that autocrat's regime passes into history.
The autocrat himself, one senses,  having shown the world that he was no paper tiger, but a man who gave way only to force majeure, was prepared to leave.....  even content to do so. But at every turn there was Gamal, importunate, insistent, insinuating. He was not so prepared to depart.
And so he, with the last supporters, plus royaliste que le roi, gave his father the worst of services, changing the last address from one of statesmanlike withdrawal to bluff, unsustainable bluster.  It was worse than a crime; it was a blunder, humiliating, embarrassing, futile, stunningly reversed in a day...  thereby fully demonstrating why the son was manifestly inadequate.
No doubt the exiles, as they left Cairo in a caravan stuffed with hastily packed riches, gave way to the themes of the remainder of their lives, recriminations, reproaches, regrets. And Gamal? He peered out the window and saw his dreams of empire fading fast away, and forever;  doomed to remember everything that might have been, to forget nothing.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is also the author of 18 best-selling business books and an avid art collector. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Sunday, February 13, 2011

An appreciation for the life and more innocent times of GladysHorton, Marvelettes lead singer, dead at 66.

by Dr. Jeffrey Lant
Author's note: To get yourself in the mood for this article, go to any search engine and find some of the tunes of Gladys Horton and her Marvelettes, particularly "Please Mr. Postman" or "Don't Mess with Bill." Kick off your shoes and remember Gladys Horton was all about a catchy rhythm and grooving at the soda shop with your main squeeze. Put on your head phones, close your eyes, and it's 1961. Gladys Horton, just 15 years old, is on top of her game...
To think of Gladys Horton, you must first of all remember her times. Dwight David Eisenhower still cast his mantle of security over the nation, although as Gladys' tunes hit the top of the Hot R & B/Hip-Hop Songs and the crucial Billboard Hot Singles, John F. Kennedy was getting himself nominated for President, spending daddy's money lavishly.
It was a time when good girls were expected to fight for their virtue in a known ritual that left that virtue intact... and their boyfriends exhausted. Good girls did.... but only after securing a tangible token of the boyfriend's affection. And it all occurred against a background of music, including that all important dance music... loud, raucous, catchy, blaring in every teenager's life.
Denizens from those mellow years like to call them innocent, romantic, simpler... and  perhaps they were. But if you were a poor black girl from Inkster, Michigan they were anything but uncomplicated. For you had your way to make in the world with just your slender talent... and your one shot was a new record company situated on West Grand Boulevard in Detroit.
This was Motown, and though America didn't quite know it yet, this was about to become the most important place in the world for teenagers everywhere. It was ground zero for that frustrating, elusive beat that Motown executives needed and which they became so very good at finding.
Gladys Horton, in 1961, was in the right place at the time right. And, right from the get-go, she was lucky. She came as part of a quintet... but though Motown eschewed groups of 5, ordaining that only groups of 3 were welcome.... this day they made an exception and allowed this larger-than-usual group to audition before Berry Gordy and Smokey Robinson. Gordy was looking for his first Big Hit... and he had a feeling about these girls.
They passed this audition... and this break proved to be their  launching pad. So far... so good. A second audition was scheduled.
The second audition got down to the business of finding a song for the group now called the Marvels. Pianist William Garrett had a few ideas for a blues tune he titled "Please Mr. Postman." It was unfinished, only a few words, no music. That didn't matter. Motown was about to prove it knew the secret of spinning dreams (and money) from next to nothing. It's what made them great. Gladys Horton (and Georgia Dobbins who wrote their first song, although Garrett got the credit) helped show them the way...
"Please Mr. Postman" was the result. It was sweet, it was snappy, it had the right "good girl" message... and most important of all, America's teens could dance to it and let themselves go.
Gladys Horton and the soon-to-be-called Marvelettes began the high flying ride of their lives and, for this exceptional moment, they were living their dreams... while they relied on the unflagging energy that comes with youth... to show themselves to a nation that just couldn't get enough of these peppy girls, their simple message, and that beat, that wonderful beat. "Please Mr. Postman" was their elevator to heaven and for a while, that wonderful while, it took Gladys and the Marvelettes where they all wanted to go: up!
That was the good news.
The bad news, although they wouldn't know it for some time, was that that sweet little tune, their first record, was destined to be their most popular and biggest seller. In other words, the moment when life was sweetest would prove be a flicker, a tease. They had peaked... and they weren't even 17.
Still, they didn't know this yet and Berry Gordy and Motown remained committed to these girls... for a while. After all, they had delivered when he needed a  hit and needed it Now.  And so, in due course, there were 21 Hot R & B/Hip-Hop Songs and 23 Billboard Hot 100 hit singles. Of these hits 3 were Top 10 Pop singles, 9 were Top 10 R & B singles; their debut was #1 on both charts.
It was good... but it wasn't quite good enough. And, besides, there were the usual cat fights, personnel problems, and mistakes, including an embarrassing gaffe on American Bandstand in 1962.
None of this would have mattered had the girls had Talent, that elusive je ne sais quoi that no one can quite define... but which we all know when we see it.
A girl named Diana Ross had it... Gladys Horton didn't, quite. But without Gladys Horton and the 6 other girls who, at one time or another, were members of the Marvelettes, there might not have been a Diana Ross. Berry Gordy, after all, cut his teeth on them... Katherine Anderson, Wanda Rogers, Anne Bogan, Georgeanna Tillman, Juanita Cowart, Georgia Dobbins.... and Gladys Horton. They helped build a great empire that transformed American culture at a time of American greatness. Moreover, when all is said and done, they had a longer and more fruitful run than most of these fragile, evanescent girl groups and their boy group counterparts.
Now Gladys Horton is dead too soon of  a stroke, January 26, 2011, aged just 66.  But (some of) her music will live on. My favorite is "Too many fish in the sea." (Released 1962). It has legs... look it up... and dance! You won't be able to help yourself; your toes will tap...the true legacy of the Marvelettes... and Gladys Horton.
For more information, see Girl Groups, Girl Culture: Popular  Music and Identity in the 1960s.  Routledge; New Edition February 2007 by Jacqueline Warwick.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is also the author of 18 best-selling business books and an avid art collector. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Saturday, February 12, 2011

You can't please all the people, but you've pleased me. A bouquet to Google upon the inauguration of the splendid Google Art Project.

by Dr. Jeffrey Lant
Something life enhancing happened just the other day, February  1, 2011 and, as so often, Google is the innovative source. That day Google launched Google Art Project, something so useful to this planet, it can only be called brilliant.
Google Art Project provides access to more than 385 rooms in 17 world-famous museums, including these gems: the Uffizi Gallery in Florence, the National Gallery in London, the Frick Collection in New York, the State Hermitage Museum in St. Petersburg, and the Palace of Versailles in France.
The purpose of Google Art Project can be summarized in a single word: access. Access to some of the world's greatest achievements and the museums which house them for every electronically connected individual.
Google cannot be said to have invented the concept of online access to museums and their collections. The Museum of Fine Arts in Boston, Massachusetts, for instance, offered such access to its world-class collection before Google, yet they applaud what Google has done, will be added to the mega-museum shortly.
But Google, being Google, had a grand vision that every art museum in the world and all their collections should be, in due course, included. They consider, and rightly so, the launch of Google Art Project as a down payment, an indication of what is to come, and of their commitment to this breathtaking notion.
Google uses the zoom feature to zero in on each aspect of a picture, just like Sothebys, Christies and other art auction houses have been using for some time. Again, Google is not the originator of this feature, which allows for microscopic high resolution viewing of featured paintings. They simply use it effectively. Selected works from each museum are given super-high resolution photographs. You can also see reproductions of more than 1,000 other works. You are also able to use Google technology to visit dozens of museum rooms in virtual tours.
Museum directors, art teachers, collectors such as myself, have greeted Google Art Project with pronounced enthusiasm. As well we might.
Few of even the most fervid art students and conoisseurs have been to all the museums in Google's first installment, much less had the leisure and the travel budget to peruse each work featured. Google Art Project, then, literally opens the world of art to everyone in a way that uses the best of the technology Google is famous for.
The time could hardly be better for this idea. Schools around the United States, around the world, are slashing art budgets and art teachers, too. Such ill-advised reductions open the very real possibility that fewer and fewer students (prospective museum goers all) would have even the basics of art education, yet another baleful consequence that comes as a result of the general assault on the humanities which is now such a feature of grammar and secondary schools curricula, and even at the proudest institutions of higher learning. For far too many, the arts and humanities are thought dispensable, unnecessary, elitist, and are therefore amongst the first casualties of budget cutting Neanderthals. These folks, devoted to restoring to themselves the pittance the humanities cost, are weakening not merely each student's individual education... but the very basis for a civilized life and all to save a few pennies.
Google Art Project is a welcome, and powerful, addition to the assailed humanities and its supporters, who need (as those of us fighting this struggle know) all the help we can get.
This being the case, you might suppose that everyone who believes in the crucial life enhancing features of the arts and humanities would welcome Google Art Project with hosannas and public thanks. But, of course, one aspect of those very arts and humanities is the occasional crankiness of certain of its members and their incomprehensible tendency to criticize, belittle, demean members of their own congregation, because that ally is not perfect in every way, as of course they are.
At the opening of Google Art Project the role of skunk at the picnic was performed by one Sebastian Smee, a member of the staff of the Boston Globe newspaper. "Call me a curmudgeon, but I remain underwhelmed", he wrote in his review of Google Art Project, published February 10, 2011. His reasons for attacking this major enhancement to existing arts education and for heartening the efforts of arts lovers worldwide?
Item: Google Art Project's interface is confusing.
Item: The choice of viewing possibilities is "arbitrary".
Item: Sure, Google allows you to zoom in and see every single brushstoke... but it's better if you see the works in  person.
Item: Human vision is binocular, but digitized photography is not, hence available technology doesn't provide as good and complete a vision as the human eye.
The recherche Smee might be right on all these points (he isn't), but he seems to be a critic more interested in his elegant demolitions than praising Google and its Art Project, first for the idea itself, then for its useful implementation.
And here Smee goes seriously off the rails, a critic who misses the point.
First, Google has made clear that  the Google Art Project is a work in progress. They have never said one should not strain every muscle and mortgage the homestead to go to Paris and dwell for a day or two in the Louvre (which by the way is not included in the  first batch of museums.)
Google does not claim that its technologies supplant or obviate the work of museum curators, arts researchers, conservators or even collectors. They will still use X-radiography, infrared reflectography, ultraviolet illumination, laser scanning, and various examinations under raking, specular, and transmitted light. (With thanks to Smee for this list of technologies, techniques, and tools.) No,indeed.
For Google Art Project does not claim to be or even want to be the Most Important Thing in the arts. It is, instead, a useful tool, an intriging tool, and most important a developing tool with many changes and incarnations to come.
This means the most important thing about art remains what it has been since the concept of art was born: to see the work, to stand before an achievement in human history, and to think about what you are seeing and be glad such a glorious thing exists and is appreciated. The importance of this vital experience will never change and which Google Art Project augments so well.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is also the author of 18 best-selling business books and an avid art collector. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/

Thursday, February 10, 2011

New Tennessee state legislator credits Hooters with providing what she needed for victory. America take note!

by Dr. Jeffrey Lant
It doesn't take a Harvard Ph.D. to figure out that we in America have a leadership void. We need real leaders and we need them -- yesterday.
After a long and thorough search I am ready to unveil to my readers, the most discerning folks in the universe, exactly where such leaders are being crafted, one tight t-shirt at a time.
The answer is Hooters... the restaurant noted for its mediocre burgers and chicken wings and, notoriously, for the comely waitresses whose manifest charms are designed to keep the customers' eyes on something other than what emerges from the kitchen.
As all restaurant owners know (particularly after the nation's business killing recession so recently over), you need a gimmick to expedite success and maintain your advantage in this ultra competitive industry.
Hooters, founded in 1983 in Clearwater, Florida, made the decision right from the get-go about how they'd get customers -- and keep them. Their candid motto is "delightfully tacky yet unrefined", and they live down to it every single day.
What they're really selling is not of the burger variety. The essence of their success goes back to Eve and her machinations in the Garden of Eden. A well-configured person of the female variety is what keeps customers (overwhelmingly male of course) happy from the first minute... and happy every single time they return. Their lubricious thoughts are not only tolerated.... but encouraged by the practised Hooters Girls who, with a wink and timely nudge, know how to keep the boys happy, even if they're 85.
Hooters Girls have unmistakable charms... and the ability, perfected by the restaurant, to package them to jaw-dropping perfection. Unlike more prosaic eateries, at Hooters, should the cuisine disappoint, one can always derive the benefits from oggling invited... and encouraged. Hooters is a very friendly place. And, as it turns out, very educational, too.
With the company's generous approval, ex-Hooters Girl Julia Hurley, reports in the February 2011 issue of the company's magazine, how what she learned at Hooters was vital to her election to the Tennessee General Assembly last November. There, at age 29, she now represents as a Republican a conservative district west of Knoxville.
Julia's constituents are of the America loving,  gun toting, Bible quoting, gay baiting, tax-paying variety, the very core of the nation. As such they were enchanted (particularly the men folk)  by what they saw in Julia... and were glad to learn how thoroughly she had taken the Hooters' curriculum to heart. Incumbent Democratic representative Dennis Ferguson never had a chance, although (it is thought) his worldly advisors (when things looked grim) suggested Chippendale attire and beef cake. Foolishly Ferguson declined.
We thought, but were obviously misinformed, the Hooters Girls were selected primarily for the physical qualities a beneficent God gave 'em... but we were wrong. Hooters Girls, says one who knows, are there to learn the essential skills of leadership, skills so desperately needed by the nation. Their bodies, young, firm, eye-catchingly displayed in  the skin-tight Hooters apparel, are not, we are glad to learn, the focus of the establishment. No, we have come, red-blooded males all in a pother, to see America's finest young ladies learn the skills with which they will solve all of America's problems, one satisfied citizen at a time, without a penny of extra task.
Sadly, these skills were viciously attacked by ex-Representative Ferguson's supporters during Julia's successful campaign. That woman, they fulminated, had posed in provocative photographs, photographs designed to inflame the blood and seduce the innocent.
Not so, said Julia. Her experiences at Hooters taught her how to present products to best effect. She obviously did so; her modeling photographs, for instance, are stunning, artful, revealing Julia's true self. Why should the lady be penalized for perfection? Male constituents particularly nodded their heads in agreement, as she said so.
Well, then, said certain sanctimonious, censorious inhabitants of the Knoxville area, riddle me this: how can we elect as our bona fide representative a woman who, more outrageous than the wicked and seductive Biblical Jezebel herself (Kings 2, beginning verse 16), has flaunted, in a state of provocative undress?
Outrageous, untruthful charge, responded Julia. I was merely using my Hooters education to best advantage. The public demands in these skeptical days full disclosure... and I have given it to them, thank you very much Hooters and  your wise teachings.
To be sure, Julia brought more than her Hooters experience to the voters. But even here she credits Hooters. They encouraged her, with her winning ways and proven abilities with people, to reach out to the community. So, she augmented her undeniable Hooters connections by joining the Southern Baptist congregation and the Gun Owners of America.  Wise recommendations.
Dennis Ferguson never had a chance, which of course is the point of the "take no prisoner's" Hooters curriculum which stresses winning over everything. It is the Hooters way which is why the company has chosen the owl as its apt symbol. For the owl is the symbol of the Greek Goddess Athena, a deity of war and of wisdom. The Hooters Girls all wear it proudly and can, as yet another accomplishment, mimic the "hooting" sounds of their emblem. It is for these, and nothing else, that the company is named. Don't let anyone tell you otherwise.
Representative Hurley is by no means the only ex-Hooters Girl who has made better. The company's magazine regularly features other such paragons, the bikinis and other skimpy attire being entirely incidental to their success.
Now that Hooters has this success formula down pat, it has gone worldwide with a will. There are fully 460 Hooters restaurants throughout the U.S. of A, in 44 states, the U.S. Virgin Islands, and even Guam. In addition, Hooters operate restaurants in 27 other companies, having gone international with Singapore.
This is welcome news to those of us who, despairing of the curriculum in the public schools and its manifest inadequacies, now see in Hooters the necessary regeneration. And not a moment too soon. What Hooters teaches, clearly works.
What's more the price is right. For a tiny fraction of what we burdened taxpayers have to cough up in support of local schools, Hooters can already do and better, achieving much simply by taking off more. I like it. It's simple and effective. Yes, indeed, it has legs, though I would hesitate to say so before these blushing, dainty little ladies, those Hooters Girls.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books.
 Republished with author's permission by Ray Wisniewski      <a href="http://cashgrowthunlimited.com/

Wednesday, February 9, 2011

Canadian sled dog massacre sparks international outrage as people ask how could man's best friend be treated so.

by Dr. Jeffrey Lant
This article will horrify, anger, and enrage you. And rightly so, for something terrible has happened, something that should never have been thought... much less done.
100 sled dogs were slaughtered by a Canadian touri company... because bookings were down and expenses had to be cut.... to the point of organizing a grisly massacre of canines guilty of nothing more than doing their job and helping to keep humans employed. They were now older, some worn out, others sick. And so with excruciating nonchalance and little thought beforehand, they were butchered.
Here are the facts now just emerging:
April 21 and 23, 2010 100 sled dogs owned by Howling Dog Tours Whistler, Inc. of Whistler, British Columbia, a subsidiary of Outdoors Adventures at Whistler, Ltd. were slaughtered. The executioner was Robert Fawcett, Howling Dog Tours' operations manager.
Fawcett used a shotgun and a knife for his work. It was bloody, prolonged, botched. Injured dogs tried to escape. One animal, failing to die with the one shot allotted limped away "with a face blown off and an eye hanging out." Yet another was buried as dead, only to emerge the next day... to be finally, painfully finished off.
The terror of the animals, their yelps, the fear,  the blood, the carnage must have been horrifying... although Fawcett requested no help. He should have. The vivid remembrance of what he had done and how he had done it seems to have haunted this man, who was not thought to be a cruel person. Just how much we may never know since Fawcett has been under wraps, no commenting, since the incidents, not least because he has been the subject of numerous death threats, their number increasing as the story becomes known.
Fawcett's condition became known January 25, 2011 when he filed a WorkSafeBC claim review. Fawcett was compensated for post-traumatic stress disorder. And all hell broke loose as people learned about what Fawcett had done to the huskies we all love so much.
How could this have happened... mass denial all round.
Fact: the 2010 Winter Olympics were not as lucrative as projected and on the principle of "something's got to give" the company in the person of Joey Houssian, owner,  authorized Fawcett to euthanize "sick and old" dogs. Houssian apparently didn't enquire how Fawcett would do his work.
Now, think for a minute. If you were the owner of a tour company in a competitive industry where image is everything; would you inquire how the dogs your customers love so much were to be done away with? Houssian seems not to have cared; he took the standard line that expenses had to be brought into line... damn the dogs.They had done their work; they were expendable. Nothing strange about that at all.
No attempt seems to have been made, or even considered, to help these huskies live out the remainder of their lives in comfort and security. No attempt was made to find a good place, a good home. These were tools of the business, and they were getting the standard (brutal) treatment, the way things were always done on the icy frontier.
Manager Fawcett's claim review said he approached a veterinarian about the planned executions but that (unnamed) individual refused to euthanize healthy dogs... something which should have given Fawcett pause... but didn't.  The company's owner wanted cuts... and cuts he would get on the killings fields where these beautiful animals ended their useful lives in terror.
Fawcett proceeded with his task... clueless on what he was doing, how he was doing it, and what would happen if the world should learn what he did and not regard it as acceptable practice.
The world did learn. And its response was swift and sure: how could this have happened? Had no stopped to consider the slaughter of huskies was now unacceptable, not withstanding that such slaughter was immemorial, a tried and true custom reaching back to pioneer days, and before.
The utility and romance of the huskies.
It is hard to imagine a single individual who, upon becoming acquainted with huskies and other sled dogs, does not establish an instant friendship. These dogs are expert at this and know how to make themselves irresistible.
They know, too, just how invaluable they have been to the growth and development of Western Canada... and Alaska. For 15,000 years, researchers say, the pace of business, commerce and travel in those remote areas moved upon the tender pads of huskies and their ancestors,  the Eskimo or Inuit dog of coastal cultures and the Interior Village dogs of Athabascan Indians.
As airplanes and highways made their way through the areas where for generations huskies had sported as lords of these far distant places the importance of these dogs diminished. Then,  recreational "mushing" and the advent of sled dog races came... and as the tourists came in their tens of thousands the sled dogs regained their pride of place. People rejoiced.... because these lands without huskies lack the lapping face of these exuberant, always cheerful and welcoming friends.
Now 100 of these creatures who harmed no one and benefited many were so many mained and rotting carcasses, terrible reminders that old-time traditions are not always good; that no one thought twice about what Manager Fawcett would do or how he would do it.
No one asked, as they should have, whether there wasn't some better alternative than premature extinction. Surely someone might have so considered.
But no one did and so Marcie Moriarty, general manager of cruelty investigations for British Columbia's Society for the Prevention of Cruelty to Animals, entered the picture, saying the case was the worst she ever had to investigate.  Prime ministers, provincial and national, legislators of all parties, corporate executives in the tour industry... they have all jumped up and promised reforms... as people worldwide insist upon better treatment for the huskies and long overdue scrutiny and reforms in the businesses using these animals.
Thus, even in death, the huskies worked for the good of their kind... and for the benefit of humans too. For it cannot be good for us to be so unconcerned and unobservant about the well being of creatures helpful to us, deserving good treatment, not worn out "traditions."
You see, we failed these dogs... though these dogs have never failed us. This is why the genus caninus remains man's best friend, the very essence of loyalty, even when we mistreat and harm them; for such is the depth of their loyalty to us... though God knows what we have done to deserve it.

About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski         <a href="http://cashgrowthunlimited.com/

Monday, February 7, 2011

Despairing feds say 50 percent of the U.S. population at risk unless salt intake is drastically reduced. This means YOU!

by Dr. Jeffrey Lant
I'm from one of those boisterous, far extended midwestern families... one that likes to eat, drink, and be merry... and has decades of experience perfecting these skills.
I can see them all now, in the kitchen, at the cooler, at picnics, and most of all at Grannie Vic's sumptuous, over abundant meals, in the pigs feet tradition... every item luscious, every item over salted.
Today the feds tell me they have put sweet Grannie Vic's picture on the post office wall as Public Enemy Number One.
It's because of the salt, the whole salt, and nothing but the salt and Grannie's known proclivities for salting heavy, thereby producing the taste we craved. Apparently there is a salt toting, law breaking Grannie Vic at your house, too.
Why the feds despair so...
Here are the facts. Every five years, the U.S. Agriculture and Health and Human Services departments  issue updated dietary guidelines to consumers -- and the all-important food industry. These recommendations become the basis for the popular food pyramid which can be found in virtually every school and other life changing, educational organizations. It also constitutes the curriculum for all nutritionists and dietary professionals. In short, It Matters.
The new guidelines were released January 31, 2011. What you notice right away is that the language this time round is stark, sobering, less advice than warning... and that even the authors of the report are in despair... because the problem is getting worse and worse. The plain fact is that the people at risk are just not paying attention, preferring to "hold the health" and pour, pour, pour the salt.
Moving from "should" to "must".
Government agencies shutter at the use of imperative verbs. Bureaucrats live in a world where deniability is crucial, CYA being the job-ensuring policy of every civil servant, bar none. Such people cringe when their recommendations go unread and ignored, and it becomes necessary to escalate the language.
But these departments have escalated the language... because The Problem is demonstrably worse this time round than it was five years ago, when the last such report was released...  into oblivion and ho-hum... Miss Peggy Lee's classic "Is That All There Is?" (released 1969) playing in the background. "Then let's keep dancing." Pass the salt, please.
Who's particularly at risk.
The guidelines, in the most stark language on this subject to date, make it absolutely clear who's at risk... and the chances are very good  indeed that that's you... and/or someone near and dear to you,  including
* people 51 and older * all African Americans * anyone already suffering from high blood pressure, diabetes, or chronic kidney disease.
These folks must cut the amount of sodium they eat and cut it NOW, the desired objective reducing intake to just a little more than half a tea-spoon -- or 1,500 milligrams.
Now here's the kicker. The Pollyannas who  produced the diet guidelines 5 years ago made it clear that the problem was solvable. The report positively radiated Optimism! Good Cheer! "God rest ye, merry gentlemen, let nothing you dismay!"
But the reality, then as now, was dramatically different... and the petty bureaucrats of these departments, more caring for self rather than national preservation, diluted, diminished and minimized the problem. For shame! If Senator Sam Ervin were alive today, he might well ask as he did of President Nixon, "What did he know? When did he know it?"  The Senator got results with these questions then... and they need to be resurrected now for immediate use.
Half the population of these United States now at risk and clearly so.
The groups mentioned above are the at risk populations. They are the ones, and remember this means you and yours, with higher blood pressure due to the amount of salt they eat.
For the rest of the population (many of them trending to the at risk category), the government continues to recommend about a teaspoon a day -- 2,300 miligrams, or about one-third less than the average person consumes.
Salt, a tasty killer.
Here the results are arresting, sobering, even frightening. Too much sodium increases the risk of high blood pressure, stroke and other problems. All this is known, clear... and largely ignored.
What you can do.
Still, we must do what we can. We are, after all, Americans, the original  "can-do" nation and somewhere in our bag of angst, we still have (I hope) the necessary resolve and tenacity to confront the crisis of  a great people (mis)eating themselves to death.  The solution? Keep your mouth shut and think before you salt, every single time. And follow these government guidelines:
* Read nutrition labels. Buy low sodium products.
* Consume more fresh or home-prepared foods and fewer processed foods.
* Ask that salt not be added to your restaurant meals.
* Decrease sodium over time so that you're not jolted and put off by the different taste of your foods.
The tragedy, however, is that even if these constructive acts became the custom of the land today at the wave of a wand, they would still be insufficient to solve the problem. The reason? We are at the mercy of a food industry which must be a crucial player in the solution of a problem they helped to both create and exacerbate. And these folks are not yet sufficiently involved. Eldridge Cleaver was right: "You're either part of the problem... or you're part of the solution."
These companies, including many of the largest and best known, have another culprit in mind: our craving for foods with salt (and sugar). In short, the food industry is at the mercy of our (jaded) taste buds. And that industry is clear: we cannot afford to produce what people will not buy... and eat.
This being the problem, it is little wonder that the dietary professionals despair.  This is not a problem effortless to solve.  Thus, while glacial progress is being made, we as a nation and people eat ourselves into hazard.
My suggestion: En boca cerrada no entran moscas. Or salt either.  Try it. It works.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski         
 http://cashgrowthunlimited.com/

Sunday, February 6, 2011

5:19 a.m., 40 degrees Farenheit, warming winds.

By Dr. Jeffrey Lant
A thing of some significance happened overnight: the warming winds came well accompanied by great thundered mayhem and its chorus of audacious, startling colors. Cacophonous, they woke me up, fast, disorienting.
Yes, the winds came, and the snow which this year of grace hit monumental, head-scratching proportions was gone as if so many geese worried by a dog, now present, now gone.
The countryside rejoiced for it has yearned so for the warming winds and their promise of better days to come.
Because these winds so cause the people to rejoice, what with present benefits and happy contemplations of the warm pleasure days, now no longer merely rumored but en route... the very gods have decreed an entry more than suitable, monumental, the stuff of awe and nature's gaudy touch. . And so these winds never sojourn alone but always with those lavish supporters, stentorian thunder paired with the wild magnificence of swift lighting.
It was a thrill to lay in bed, alert and warm, to hear thunder and lighting and to know bone deep that with them came the real harbinger of spring, the warming winds. It was a release from brutal winter and its frigid regime... and lights went on in most every house as the denizens more than heard the news felt the  warming winds... intelligence which made desponding nervous folk take heart, shake each other's hands, and kiss a passer by... and not regretting, proper like... the gesture as perfectly appropriate and rightly given.
Ah, yes, these winds, surprising joy their felicitous legacy.
6:04 a.m.
It is still quite dark this February day... but it is worth standing silent at the window, being forthrightly told... "Stand, reverencing mortal being, for we are the eternalities gracing you. If you value the warming winds, honor us as well as they do."
What is wind anyway?
All people worldwide live surrounded by, threatened by, helped by things they know little or even absolutely nothing about.
Wind is such a subject. We all know about wind, and we have felt, rather than thought about, its nature and substance. Wind is wind. It was here before I was and will be here long after I have gone, a symbol of the transience of all, particularly me. What is wind anyway?...
Wind is 1) moving air across the surface of the planet or through the atmosphere at a speed fast enough to be noticed; 2) moving air, especially a natural and perceptible movement of air parallel to or along the ground.
This serviceable definition instructs but does not satisfy. For that we must go to writers, for it is their task to describe feelingly an invisible movement, sometimes beneficial, sometimes destructive, always changing. Writers, driven to accepting challenges, took up this one con brio.
Christina Rossetti (d. 1894) , a "stunner" of the Pre-Raphaelites,  scrutinized winds well, warming and otherwise.
Who has seen the wind? Neither I nor you: But when the leaves hang trembling, The wind is passing through.
Who has seen the wind? Neither you nor I: But when the trees bow down their heads, The wind is passing by.
Here are words more descriptive of this ever moving presence now here, now there, now seeming gone, mischievous recurring. No dictionary can compete with words so evocative and complete.
H.R.R. Tolkien  (d. 1973) in his "Lament for Boromir" wrote this:
Ask of the North Wind news of them the North Wind sends to me!' 'O Boromir! Beyond the gate the seaward road runs south, But you came not with the wailing gulls from the grey sea's mouth.
Tolkien, with his fixation on the obsequies and ceremonies surrounding dead heroes of youth and stalwart demeanor too early curtailed, turns one of the winds into a messenger, an unmistakable lament, with overtones of Rams horns and Gotterdammerumg, very much in the Master's archaic lexicon.
I'd best return to the Pre-Raphaelites. They, in their amplitude, are as fantastical as Tolkien. However, while death stalks them, too, their obsequies are of beauty lost forever soon and ruby lips now still, unkissed into the eternal. Morbid, these are yet more blissful and festive than Tolkien's hauntings.
Here are more windy words, a poem by William Morris (d. 1896), the British writer beloved by Pre-Raphaelites:
Ah! no, no, it is nothing, surely nothing at all, Only the wild-going wind round by the garden-wall, For the dawn just now is breaking, the wind beginning to fall.
_Wind, wind! thou art sad, art thou kind? Wind, wind, unhappy! thou art blind, Yet still thou wanderest the lily-seed to find._
So I will sit, and think and think of the days gone by, Never moving my chair for fear the dogs should cry, Making no noise at all while the flambeau burns awry.
***
Morris' effusion, like Morris himself, is overdone, overwrought, always, unhappily a woman in the case.  Indeed, many have compared the wind to la donna mobile... Morris knew. He had waited while she eluded him;  her capers for others, not for him.
7:38 a.m.  I wish to see the land different today, and so go out.
The sun is up, the snow is gone, the warming winds, too, all gone, merely leaving muds of every kind, the apt symbol of every day reality. Untouched by magic, the housewife's busy broom sweeps out the bits of land moving too, but only on the feet of men. "Henry," she says, "wipe your feet before you come in!" Women know this, early, and many other prosy things with which they maintain this orb. Not men. They overlook.
Yes, the romance of the warming winds is gone, but they have surely kissed this earth and from it now waking spring arises. Thus, winds frequent but so little known: We thank you for your good service... your exuberant, ostentatious rites. Good voyage to you... as millions worldwide wait for you, impatient, restive, expectant, as they have always been.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is also the author of 18 best-selling business books. Republished with author's permission by Ray Wisniewski     <a href="http://cashgrowthunlimited.com/

Saturday, February 5, 2011

Four things successful business people will do today...that you won't!

by Dr. Jeffrey Lant
Friend, let's get one thing straight from the get-go. Successful people are  going to do things today that you won't. Read this, and you'll discover what they are.
1) Successful people don't just let today happen.... they plan for today... yesterday!
What did you do before you left your office yesterday? If you're successful, you planned your success for today, determining your clear objectives and laying out the documents, materials, and other things you need.
In other words, you knew what you'd need, and you had it readily at hand so you could, without special effort,  pick up first thing today what you so carefully planned.... yesterday.
Organization, a constant focus on time management and efficiency, not caffeine , are what the successful bring to the table. They cannot and do not consider yesterday concluded... until it is organized as the spring board to a successful today.
2) Email a stupendous offer just before you leave your work.
Want to walk in tomorrow to sales? To lots of great  prospect  leads?
Then email a terrific offer BEFORE you leave.
Most people, bushed, fatigued, tired, upon leaving  their offices are contemplating the pleasures of the rest of today. But not the successful.
Successful people are mad keen on organization and efficiency... and constant bank account pleasing cash flow. They know that  today's dollars are the result of yesterday's offers. Successful business people force themselves to stay, no matter how tired they are,  no matter how pleasurable the day's forthcoming events, until they have crafted the stunning offer that ensures cash flow throughout the hours they are not present.
This offer must be a lollapalooza... the best yet.
As I write, much of the United States, much of the rest of the world is mired in an anaemic economic recovery that is, at best, just limping along.
Yet, by staying focused at all times on the main event, successful business people will flourish and achieve even the most ambitious of business and financial goals.
The key is having cash readily at hand.... and the means to generate more.... at will.
This means offers, better offers, the best offers, never-ending offers.
Because you will be tired at the end of the day, craft your end-of-day offers earlier. To ensure that it  delivers the big success you insist upon, shape that offer when your mind is fresh and  your abilities keen. Aim to make your offer better than you have ever made before; aim to make it a stunner, head turning, a cash gusher.
What the most successful business people know is that cash is king, especially when other people, people who do not have and do not use such offers, don't have it. If you focus as on your #1 Priority the shaping and constant sending of eye-popping offers you will have the cash, and thus the freedom, your less focused and clever colleagues lack and will always lack.
3) Call three prospects who have been hanging on the fence, uncertain about buying, and tell them you have the talking turkey offer of all times... if they will act now.
Offers come in many shapes and sizes... but one thing they all have in common is the "act now" factor. Offers to work must have deadlines... and the very best offers mean prompt, immediate response... no dithering allowed.
Most people, you see, even most business people, dither, offering excuses when decisive action is called for. In fact most people are not decision makers; rather, they are decision avoiders. The offer is made for such people, for only a truly superior offer will get these torpid ones to act at all, much less act on your speedy schedule.
Now, be honest. Did you, before leaving  your office yesterday, call at least three people with a special, once-in-a-lifetime, knock 'em, sock 'em offer?
Or did you just turn off the lights and lock the door?
Want money?Then outline a "for my best customers" offer... and call them to discuss it. (You may also use email to send the offer... but never expect such an email to close the deal. For that the phone is the key).
Pick up the phone, I say, and, upon reaching these prime (if delaying) prospects, verbally embrace them, "Mary, you and I have been in contact for many years. I was thinking of you and wanted to make you a spectacular offer. Have you got a minute?"  Then deliver the offer of offers, tellingly delivered, resoundingly delivered, convincingly delivered. This is a Special Offer.... for a Special Person. Deliver it accordingly.
4) Select 5 customers and give them a special unexpected gift.
People have always liked and will always like to get presents. It makes us feel wanted, warm inside. The most important people in your business are your customers; we all know that. However, what have you done lately to warm the cockles of their hearts? Not much, right?  Change that today.
Pick a few customers, 5 is a good number, and give them a special gift, report, some free product, any kind of emolument... something that says simply, honestly, "I value  you!"  Then send it out.
Your customers will be pleased, gratified, impressed. No wonder. In our busy world, too few take even a little time to do the right thing; that thing that identifies you as a quality individual, well deserving of such customers. Out of the enhanced good will such valued offerings engender will come business, lots of business. You deserve it.
Are you going to be the business success you say you want?
You now know what to do. The question, therefore, is whether you will do it,and when.
24 hours from now, as you reflect upon this day, you will know just how successful you will be, based on what you have (or have not) done. It won't take any longer than that to see how well you're going to do. You see, now as always, the success you get (or forego) will be upon the actions you take and how well you do them. In short, it's all about you.
Bon voyage.
About The Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant's is also the author of best-selling business books. Republished with author's permission by Ray Wisniewski <a href="http://cashgrowthunlimited.com/